FOCUS LUXE – Every week Forbes shares with you news, smashes, and crap stirs in the luxury/lifestyle world.
focus today ➡ The author never stops haunting the walls of our hotels! This time, it is Maison Proust that honors him in the heart of the Marais on Quay Street. Finally, it was before! Quietly, the title made a notable entry in the five stars counted in Paris. Guests found in this newcomer a Proustian epitome that the legendary author would not have denied. On six floors follow other rooms from another time, dimly lit halls such as the bar, library, and secret alcoves. Travel and art lovers, mistreated Parisians discover a place that is inspiring, rejuvenating, enveloping and fascinating.
Jacques García’s claw puts itself at the service of the La Belle Epoque meticulously described in the works of Marcel Proust. “Brief” perfectly suited the French designer, champion of sophistication, extravagance and layering. An aesthetic pulled by everyone from La Réserve Paris to Hotel Costes via Ladurée or the Wynn Hotel Las Vegas. Owners Yoni Aidan and Sylvain Sanz commissioned it to line the walls with precious hangings, thick rugs, large Venetian mirrors, and a scattering of gorgeous woodwork and deep velvet armchairs.
We find the architect’s master codes, as we notice his penchant for detail embedded in objects and materials. Here, gilded trimmings adorn the draperies, there is a huge fireplace flanked by the Atlanteans, a library inspired by the sunbathing at the Opéra Garnier, and on the lampshades of the rooms, excerpts from research… These are 23 keys, including an apartment upstairs, ready to embrace your most beautiful Proust madeleines or your desire to withdraw from the world for a bit without leaving the capital.
Reading, strolling, talking, snacking, toasting, we live to the beat of our desires while enjoying impeccable service. Prestige and the art of hospitality certainly contribute to the growing notoriety of this lovely residence.
Now, we can add bubble and sublimation to our list since La Mer hit the spa. The luxury cosmetics brand found in a handful of handpicked establishments (Le Baccarat Hôtel New York, Ritz-Carlton Singapore, Park Hyatt Paris Vendôme, Les Airelles Courchevel, etc.) has just joined the ranks to dispense signature protocols. With methods for harvesting giant seaweed from the Pacific Ocean, unique bio-fermentation process and patented formulations, the American brand has won the hearts of aesthetes.
Under the wooden ceiling shrouded in semi-darkness, lanterns subtly play with the light that reflects off the marble floors and makes the water in the pool splash. In this decoration in the colors of the East, the treatments developed by La Mer have found a place to measure in order to make life more poetic.
Much needed breathing these days…
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26 rue de Picardy
Phone: +33 1 86 54 55 55
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